Dark Money Group Targeted Independent Women, Claimed Decisive Role in Trump’s 2016 Win

Dark Money Group Targeted Independent Women, Claimed Decisive Role in Trump’s 2016 Win

True North Research has released a new report documenting how a group calling itself the “Independent Women’s Voice” used its “independent” branding to target women in Wisconsin in the weeks before the 2016 election. The group claimed it played a decisive role in moving women toward Trump, citing a double-digit shift in polling. What role will it and its leader, Heather Higgins, play in targeting Wisconsin and other swing states in 2020?

Read the full report below or open the document here:

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